Carolina Hurricanes-Homegrown Poster

It's crazy how brief conversations turn into potential gigs down the road. To be able to be among other elite Raleigh artists and contribute to the new Homegrown Series, feels pretty freaking cool. It's Carolina's way of bringing together different local artisans, beer, design, music and food to each of their 8 Homegrown Series games. I think it's a great idea. 

Here's the process on developing a poster for the Hurricanes vs Blackhawks matchup on December 30th. From the get go, I wanted to do Stormy the Ice Hog (Carolina's mascot). I've seen pictures but knew if I wanted to make this poster appealing, I'd have to change up the design and approach a bit differently. I started out a character design that I thought I was going to take to the end. Late one night, I pulled a 180 and designed the Ice Hog rendition that seems more up my alley. 

The "REDVOLUTION" is their motto this year. I wanted to illustrate Stormy out front, leading the charge. Hurricane winds brewing in the background. I knew I wanted to get some dynamic lighting as well. 

All in all, I'm pleased with what I was able to brew up. I hope I get another chance to do this series for them. I want to thank Kyle Fowlkes and the Carolina Hurricanes for giving me this opportunity and complimentary game tickets.